As a budding influencer, you know the importance of diversifying your brand deals. But what happens if you’re an Indian influencer who’s run out of deals back home? Enter Nepal, a neighboring nation known for its stunning vistas, mouth-watering food, and most importantly, its treasure trove of influencer marketing dollars just waiting to be collected. Nepal’s influencer marketing industry is small but growing and is generating healthy brand deals within and outside of the country.

Across the globe, YouTube influencers have emerged as an indispensable vessel for brands looking to broaden market penetration and enhance their reputation. With the rise of influencer marketing, platform personalities have taken it upon themselves to identify perfect brand matches. Similarly, Indian YouTubers have cemented their footprints in a plethora of countries, thanks to their business instincts and a robust understanding of diverse consumer cultures. Among countries that Indian YouTubers frequently target for brand deals is Thailand, given the Kingdom’s status as a hub for international business expansion, its readiness to engage with non-local entrepreneurs, and its generous influencer compensation culture.

Although there are influencers in Nepal, Indian influencers on LinkedIn are better at finding brand deals. Here’s how they do it. 🤝 LinkedIn is serious business in Nepal Nepal’s influencers use other platforms like Instagram more than LinkedIn, but LinkedIn is a great way to network and do business. Their audiences are entrepreneurs, and most of them work with brands that cater to businesses. This is exactly what an influencer marketing strategy should be, targeted at the right audience.

Telegram influencers are making a name for themselves in Saudi Arabia. In fact, Saudi Arabian businesses are increasingly using Indian Telegram influencers to promote their products. Indian Telegram influencers are garnishing up to USD 3,000 per brand deal in Saudi Arabia. Some of the biggest Telegram influencers from India have seen their follower counts rise to 1 million thanks to their Saudi Arabian audience. The rapid rise of Indian Telegram influencers in Saudi Arabia has forced local Kingdom influencers to take notice and create their own channels in order to keep up.

There’s an old, strange phrase in Japanese that goes, “A frog in a well knows nothing of the ocean.” It’s an idiom used to warn against narrow-mindedness. To point out when someone shows a lack of awareness of the wider world. It’s the exact phrase that came to mind when I discovered that Indian influencers have begun to conquer the Japanese market, one Facebook brand deal at a time. The well frog is a metaphor for the ignorance of most Indian influencers when it comes to the ambitions of a small but growing tribe of Indian influencers from Mumbai, Ludhiana, Ahmedabad, and Delhi who have taken their talents to native Japanese waters.

In the age of social media, boundary lines are blurring, and with them, the opportunities for brand collaborations. Today, a beverage company based in Vietnam might hire a lifestyle influencer from India to promote its products, and it is happening more than you might think. But how do Indian influencers find these coveted brand deals in Vietnam? Let’s dig deeper. 📣 Splashing through the myths Contrary to the impression you might have about an influencer’s career, it comes with its fair share of hardship.