How Indian ShareChat Influencers Find Brand Deals in Netherlands
The world is a big place, and when you represent the massive Indian market in India, advertising dollars are everywhere on this globe.
And that’s why it’s high time Indian influencers start advertising Dutch brands on ShareChat.
Want to know how Indian ShareChat influencers find brand deals in Netherlands?
Read below as we dig deeper into how they can partner with brands for collaborations in the Netherlands.
🇳🇱 Why Indian ShareChat influencers want brand deals in Netherlands
Netherlands has some of the best brands in the world, and partnering with them should be the goal of every Indian influencer.
Whether it’s fashion, technology, or food, Dutch brands have it all, and Indian influencers are ready to help them tap into the Indian market.
Also, being a global influencer brings a lot more opportunities for partnerships, collaborations, and sponsorships overall.
🤑 How much Indian ShareChat influencers make on brand deals in Netherlands?
The earnings from brand deals depend on the size of the following of the influencer and their engagement rate.
But on average, Indian influencers can charge between 5000-30000 INR per brand deal on the platform.
Type of Influencer | Average Earnings Per Brand Deal |
---|---|
Nano Influencer | 5000 - 10,000 INR |
Micro Influencer | 10,000 - 20,000 INR |
Macro Influencer | 20,000 - 30,000 INR |
⚏ How Indian ShareChat influencers find brand deals in Netherlands?
- Pitching to brands: Influencers need to be proactive and directly reach out to brands they want to partner with.
- Personal networking: Influencers can network with brand representatives and marketing agencies at events or through social media. Staff members at Dutch brands may also have ties back to India.
- Using influencer marketing platforms: There are many platforms out there that can connect brands and influencers directly to streamline the process.
💬 Direct Pitching to brands
Cold pitching is the most traditional method and works for many influencers.
And there’s no way Dutch brands won’t love the idea of Indian influencers advertising their brands in India.
So influencers can start with a simple email introducing themselves and what they can offer the brand.
But sometimes cold pitching can go unanswered.
In those cases, they should resort to having a Dutch friend help them skip the line.
🎤 Personal Networking
Many Indian influencers already have friends in foreign countries and that can be valuable.
They can ask them to introduce them to friends who work for Dutch brands or even to the brands themselves.
Whether it’s Instagram or ShareChat, networking is still the best way to get gigs.
📩 Influencer marketing platforms
Once influencers are done pitching, they should also consider signing up for influencer marketing platforms such as BaoLiba.
These platforms are run by professionals, and they do the client acquisition for you.
Brands can simply visit the platform and browse through the many influencers until they find a suitable fit.
It’s a win-win for everyone.
🔏 Payment methods for Indian ShareChat influencers on brand deals in Netherlands
When it comes to how Indian influencers can get paid for their brand deals with Dutch brands, they have many options.
They can accept payments through Paypal, TransferWise, or directly through international wire transfers.
🔑 PayPal
PayPal is by far the easiest and most popular method of receiving payments online.
It’s fast, secure, and there’s no fuss.
The influencer provides the brand with their email address linked to their PayPal account, and they can receive payments in any currency.
👔 TransferWise
TransferWise has been around for a while and is another great option.
They make transfers across borders easy and cheap.
They charge a small fee to send and receive funds and they promise to convert the funds at the real exchange rate.
And they don’t have a limit on how much money can be sent.
🔓 International bank wire transfers
Many brands, especially bigger brands, have the option for wire transfers in their banking system.
And that is a reliable and safe way for influencers to receive payments.
Brands will need the influencer’s account details such as the name, address, branch address, and account number.
But it may take a while for the funds to clear in the influencer’s account, especially when it crosses borders.
🍉 ShareChat influencer marketing best practices
- Create eye-catching thumbnails and video covers: Thumbnails are the first thing users see and should pique their curiosity.
- Leverage relevant hashtags: Popular hashtags help influencers gain visibility since they lead to ranking on ShareChat feeds.
- Engage with viewers in the comments: Fans love influencers who notice their comments and love to interact with them.
📷 Create eye-catching thumbnails and video covers
The thumbnail is the most important part of getting clicks.
If a thumbnail is dull, boring, or unprofessional, it won’t grab anyone’s attention.
But if it’s colorful, inviting, and intriguing, users will want to click it.
Influencers can use free tools such as Canva or Snappa to create custom thumbnails.
📈 Leverage relevant hashtags
Hashtags are essential to getting influencer videos seen on ShareChat.
They help categorize the influencer’s videos so they can be found easily by users interested in that topic.
Influencers need to do their research and find relevant hashtags.
And they should use a mix of popular hashtags and niche-targeted hashtags.
This will ensure they reach audiences looking for specific content.
But they should avoid using too many hashtags since ShareChat may flag them as spam.
💬 Engage with viewers in the comments
It’s important for influencers to reply to as many comments as they can.
This shows they appreciate their fans, and it helps drive more engagement.
People love talking to influencers they love, and it can create loyal fans.
Also, it provides insightful feedback on the influencer’s videos and what they can improve on.
✅ ShareChat influencer marketing legal considerations for Dutch brands
- Ensure influencer adherence to advertising standards: The Dutch Advertising Code dictates the obligations of influencers.
- Confidentiality agreement: Brands must protect their trade secrets and confidential information.
- Content licensing agreement: Brands buy the rights to use the influencer’s content in their marketing across platforms.
👮 Ensure influencer adherence to advertising standards
Dutch law requires influencers to clearly disclose if they have received a benefit from brands in exchange for promotion.
Influencers can do it best by saying “ad” in their video descriptions.
Brands should educate influencers about this legal obligation to prevent potentially damaging consequences.
🔐 Confidentiality agreement
Social media is not a private medium.
Brands risk losing a competitive edge if trade secrets or other sensitive information leaked from influencers’ videos.
A confidentiality agreement should specify how confidential information will be handled, when it is permitted to disclose it, and the consequences for violations.
📝 Content licensing agreement
This agreement determines how and when brands can use influencer content.
Dutch brands need to be clear with influencers about how their content will be used, whether it be for ads, websites, or other purposes.
They should also specify how long the influencer’s content can be used. This is important if brands want to create ads that involve influencer videos.
⚖️ Legal reasons why ShareChat influencers need contracts for brand deals in Netherlands
Having a contract protects influencers from being taken advantage of by brands.
Also, it legally binds brands to any agreement they make with influencers.
Without contracts, influencers may not get paid or brands may misuse their content.
🧾 To protect against non-payment by the brand
Contracts are legally binding, and if brands don’t fulfill their end of the deal, influencers can bring them to court.
That puts a lot of pressure on brands to ensure they do what they say they will do.
💿 To protect the influencer’s content from being misused by the brand
Influencers should understand how their content will be used by brands.
Otherwise, they risk their content being misused and damaging not only their reputation, but also their followers’ trust.
🏢 To ensure the brand is aware of any influencer advertising regulations
Contracts allow brands to understand what is expected of them.
This includes any advertising standards, deadlines, deliverables, exclusivity agreements, and disclosure practices.
If brands don’t adhere to the contract, influencers can take legal action and sue them.
🎌 Best ShareChat influencers in Netherlands
- Baba Naman Di: This Baba loves to make delicious Asian cuisine. His goal? Change the misconception of Dutch rendang! Baba Naman Di has over 324,000 followers.
- Shahbaaz Khan: This man loves pranks! And he loves to do pranks on unsuspecting Dutch girls! He is one of the most popular comedians with over 58,000 followers.
- Irfan Pathan: The former cricketer is now a full-time influencer. He is the brand ambassador of many top brands in the Netherlands. Pathan has over 137,000 followers.
- Sadhguru Ka Bhai: It seems that Dutch people love to see Indian Babas… Sadhguru Ka Bhai has over 281,000 followers.
- Suman Khan: Another prankster on the list! Suman Khan has over 847,000 followers! A great influencer for brands wanting to leverage the comedic angle of influencer marketing.
🎯 Conclusion
With globalization, markets have become interconnected, and there is no shortage of opportunities for influencers to connect brands with people.
Indian influencers must seize opportunities abroad, including those in The Netherlands.
By utilizing influencer marketing platforms like BaoLiba, Dutch brands can find the perfect Indian influencer for their products and widen their market reach.
BaoLiba will continue to update Indian influencer marketing trends, feel free to follow us.