How to Make 10K Per Month in India Using X (Twitter) — The Real Gameplan for Influencers & Brands

Let’s cut the fluff. You want to make ₹10,000 per month using X (Twitter) in India, right? Whether you’re a budding influencer or a brand hustling to crack the social code, this ain’t some pie-in-the-sky theory. It’s a street-smart, battle-tested blueprint tailored for the Indian market — paying attention to our culture, payment systems, legal nuances, and local platforms.

As of May 2025, X (Twitter) is buzzing in India like never before. Brands are waking up to its power, and influencers are cashing in big. Let’s get into how you can jump on this gravy train and start stacking that ₹10K monthly income.

📢 Why X (Twitter) in India? The Unseen Goldmine

First off, X (Twitter) might seem niche compared to giants like Instagram or YouTube here, but it’s a sleeper hit for influencer marketing in India. The platform’s real-time engagement and viral potential are unmatched, especially for news, politics, entertainment, and micro-niche communities.

• India boasts over 23 million active Twitter users as of 2025, many of whom are in metro hubs and tier-2/3 cities.
• There’s a growing appetite for regional content in Hindi, Tamil, Telugu, and more.
• X acts as a lead magnet — users discover hot takes, trending topics, and brands quickly.
• Brands from sectors like fintech (think: PhonePe, Paytm), ed-tech (Unacademy), and local fashion labels are aggressively investing here.

So, X (Twitter) is fertile ground if you know how to play the game.

💡 Step 1: Position Yourself as the Go-To Voice in Your Niche

No point being a jack of all trades. India’s influencer scene on X thrives when you laser-focus.

• Identify a niche with strong demand but low saturation. Could be anything from Indian street food reviews, cricket banter, Bollywood meme culture, to local tech gadgets.
• Build your profile bio smartly — clear, punchy, and keyword-rich (e.g., “Mumbai Foodie | Street Eats & Chaat Lover | Tweeting daily flavour bombs”).
• Tweet consistently — minimum 5-7 tweets daily. Mix threads, polls, hot takes, and retweets of local happenings.
• Engage actively with followers. Responding to DMs and comments builds community and trust.

Example: @TheMumbaiFoodie is a classic case of a micro-influencer who went from 0 to 50K followers in under a year by tweeting daily street food pics and using Hindi-English mix language.

📊 Step 2: Monetise via Influencer Marketing Campaigns

In India, influencer marketing on X is still untapped, so you can negotiate better deals than on Instagram or YouTube.

• Join India-based influencer marketing platforms like FanBytes India, Pulpkey, or even global ones like BaoLiba that support X campaigns.
• Reach out directly to local brands. For example, fintech apps such as BharatPe and CRED frequently run Twitter campaigns to promote cashback and rewards.
• Package your offer: brand mentions, tweet threads reviewing products, Twitter Spaces collabs, and hashtag challenges.
• Pricing: For 10K income, even 2-3 mid-tier campaigns at ₹3,000-5,000 each can get you there monthly.
• Payment modes: India favours UPI (Google Pay, PhonePe), Paytm, or direct bank transfers (NEFT/IMPS). Platforms also support PayPal for international clients.

Pro tip: Always get a simple contract or WhatsApp confirmation before you start. India’s influencer space is informal but don’t get burned on payments.

❗ Legal & Cultural Basics to Keep In Mind in India

A lot of influencers overlook the compliance side till it hits them.

• Follow the Advertising Standards Council of India (ASCI) guidelines: clearly disclose sponsored tweets with #Ad or #Sponsored.
• Avoid political or religious content that might trigger bans or trolling — India is sensitive here.
• Copyright: Don’t use pirated music or images in your media.
• Data privacy laws are evolving, but staying transparent about data use is a good habit.

Remember, Indian audiences love authenticity but expect respect for cultural sentiments.

💡 Step 3: Grow Followers Organically with Hyperlocal Strategies

Paid ads can burn cash quickly. Organic growth still rules in India for sustained income.

• Use Twitter Spaces to host live discussions on trending Indian topics — cricket matches, Bollywood gossip, or even regional festivals.
• Collaborate with fellow Indian creators. Cross-promotions on X can explode your follower count.
• Leverage trending hashtags but add your unique spin.
• Post during peak Indian hours: 8-11 AM and 7-10 PM IST.
• Local language tweets with English transliteration work wonders in expanding reach.

Example: @ChennaiTechie grew from 5K to 30K followers in 6 months by hosting weekly Tamil tech talks on Twitter Spaces and tweeting in Tamil-English mix.

📢 People Also Ask — FAQs About Earning on X in India

How do Indian influencers get paid on X (Twitter)?

Most influencer marketing campaigns pay via UPI apps, bank transfers, or Paytm. Platforms like FanBytes or BaoLiba handle payments for you if you join them. For private deals, always confirm payment mode upfront.

Is it easy to make ₹10,000 per month on X in India?

With consistent tweeting, niche focus, and brand tie-ups, hitting ₹10K is very doable by mid-tier influencers. It might take 3-6 months to scale but the platform’s growing fast.

What kinds of brands advertise on X in India?

Fintech, edtech, fashion, FMCG, and startups promote heavily on X. Biggies like Swiggy, Zomato, and PhonePe often launch creative campaigns here.

Are influencer marketing contracts legally binding in India?

Most contracts are simple and informal, but having a written agreement or WhatsApp confirmation is best to avoid disputes.

Should I tweet in English or regional languages?

A mix works best. English for metro audiences, regional languages for tier-2/3 cities boost engagement massively.

💡 Step 4: Diversify Income Streams Beyond Brand Deals

₹10K per month is just step one. Once you build a decent fanbase, look beyond sponsored tweets.

• Affiliate marketing: Promote apps or products with trackable links. India’s e-commerce brands like Flipkart, Amazon, or Myntra have affiliate programs.
• Twitter Subscriptions: Indian creators are starting to offer exclusive content for a monthly fee.
• Twitter Spaces Ticketed events: Host paid workshops or talks on topics like digital marketing or local crafts.
• Merchandise: Collaborate with print-on-demand services to launch local-themed swag.

📊 Step 5: Track, Analyse & Optimise for Growth

Use X’s native analytics and third-party tools like Socialbakers or Hootsuite India to monitor:

• Tweet impressions and engagement rates.
• Follower demographics — crucial for pitching brands.
• Best performing content formats.
• Campaign ROI to price yourself better next time.

Data-driven creators get paid more.

Making ₹10K per month on X (Twitter) in India isn’t rocket science, but it demands hustle, local insights, and staying nimble with trends.

You aren’t just tweeting into the void — you’re building a brand that can earn real money. Focus on consistent content, understand your Indian audience’s pulse, comply with local norms, and connect with the right brands.

BaoLiba will keep updating India’s influencer marketing trends to help creators and advertisers ride this wave smoothly. Stay tuned and start grinding!

Happy tweeting and earning! 🚀